Privacy Policy for Floor Craft Store
Effective Date: May 24, 2026.
We deal in precision engineering for the foundation of your home. Hardwood. Tile. Luxury vinyl. We measure twice and cut once. We apply that exact same standard to your personal data.
Most privacy policies are unreadable legal fiction. We refuse to publish one of those. You deserve plain English. You need to know exactly what we collect, why we collect it, and how we protect it. We run a real business here. We respect your boundaries.
The Data We Actually Collect
We do not harvest your life history. We collect only what we need to run this site, answer your flooring questions, and keep our servers secure. We break this down into two distinct categories.
Information You Hand to Us
You might use our contact form. You might ask us how to evaluate flooring materials before committing to a massive renovation. You might send us photos of a severely damaged subfloor asking for advice. When you do that, you give us your name and your email address. You also give us the specific details of your project.
We use this information for one single purpose. We reply to you.
We do not add you to a hidden newsletter. We do not sell your email to third-party contractors. We read your question. We answer it. We keep the thread open just in case you have follow-up questions about door clearances or moisture barriers. That is the entire transaction.
Information We Collect Automatically
Websites run on data. Floor Craft Store is no different. When you load a page about adjusting doors for thicker floors, our servers log basic technical details.
- Your IP address.
- Your browser type and operating system.
- The exact time you spent on the page.
- The pages you visited before and after ours.
This is standard web traffic data. It is anonymous. We cannot tie it back to your specific identity. We look at the numbers, not the names.
Why We Use Analytics
We use Google Analytics and Google Search Console. This is a deliberate, operational choice to improve our editorial quality.
If we publish a massive guide on subfloor preparation and our analytics show readers leaving after ten seconds, we have a problem. The data tells us the guide is confusing, boring, or technically broken. We go back in. We fix the friction. We make the content better.
We look at aggregate trends. If a hundred people search our site for “luxury vinyl moisture barriers”, we know we need to write a detailed article on that exact topic. Analytics illuminate our blind spots. They help us serve you better. They ensure we write about the real problems homeowners face, not just theoretical fluff.
The Reality of Cookies
Cookies are small text files placed on your device. They hold basic data. They make the internet work smoothly.
We use two distinct types of cookies on this site.
- Functional Cookies: These keep the site running. They remember if you dismissed a popup. They ensure the layout loads correctly on your phone. They are essential.
- Analytical Cookies: These feed into Google Analytics. They track the aggregate behavior we mentioned above. They help us measure our own performance.
You hold the power here. You can disable cookies in your browser settings at any time. The site will still work. You might just have to click away the same notification twice. Your browser, your rules.
Data Retention
We do not hoard data indefinitely. We keep it only as long as it serves a practical purpose.
If you email us a question, we retain that correspondence for two years. Flooring projects take time. If you email us in March about subfloor prep, and then again in November about the final finish, we need the context of your original message. After two years of silence, we purge the record.
Server logs and aggregate analytical data are retained for up to twenty-six months. This allows us to compare year-over-year traffic trends. After that period, Google Analytics automatically deletes the data.
Third-Party Services and Your Data
We do not operate in a vacuum. We rely on a few trusted third parties to keep Floor Craft Store online and secure.
We use a secure hosting provider. We use Google for traffic analysis. These companies process data on our behalf. They are bound by their own strict privacy regulations. They cannot legally take the data they process for us and sell it to ad brokers.
We never sell, trade, or rent your personal identification information to others. Zero exceptions. Real trust requires absolute transparency.
Your Rights Over Your Data
It is your data. You control it. You have specific, enforceable rights regarding anything you have shared with us.
- The Right to Access: You can ask us what personal data we hold about you.
- The Right to Correction: If we have your name spelled wrong, tell us. We will fix it.
- The Right to Deletion: You can tell us to wipe your information from our active records. We will do it immediately.
- The Right to Restrict Processing: You can ask us to stop using your data for specific purposes.
To exercise any of these rights, send an email to [email protected].
We process these requests manually. Expect a response within 48 hours. We do not use automated bots to handle privacy concerns. A real person reads your request and executes it.
Security Measures
We secure our servers with the same attention to detail we apply to a complex herringbone layout. No shortcuts.
We use SSL encryption across the entire site. Any data you submit through a form is encrypted in transit. We keep our software updated. We patch vulnerabilities the day they are discovered.
No system is impenetrable. Anyone who tells you otherwise is lying. But we take every commercially reasonable step to ensure your information stays secure. We monitor our systems daily.
Children’s Privacy
We write about power tools, chemical adhesives, and heavy materials. This site is strictly for adults. We do not knowingly collect data from anyone under the age of 18. If you are a parent and you believe your child has provided us with personal information, contact us immediately. We will delete it from our servers.
Links to Other Websites
We frequently link to manufacturers, tool suppliers, and industry resources. We only link to sites we trust.
However, we do not control those external sites. Once you click a link and leave Floor Craft Store, this privacy policy no longer applies. You